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Mee Derby
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News Release
BULLHORN RECOGNIZED AS A FINALIST IN 2009 AMERICAN BUSINESS AWARDSSM
Bullhorn Named Finalist in Interactive Multimedia and Advertising Categories
Boston – June 1, 2009 – Bullhorn, the global leader in On Demand, front office staffing and recruiting software, announced today that is has been named a finalist in two marketing categories, Interactive Multimedia and Advertising, in the 2009 American Business Awards, which are also known as The Stevies.
Bullhorn has been named a finalist in the Interactive Multimedia category for the “What’s Your Recruiter IQ?” campaign. The campaign, delivered initially via an email campaign, was created to more tightly align the Bullhorn brand with recruiters and invited staffing and recruiting professionals to take an online interactive test to assess their base of industry knowledge, identify gaps and spur professional development. The campaign was also later leveraged on the Bullhorn web site and in pre-show promotional campaigns. Within 30 days of the initial launch, the campaign had an ROI of 200%.
Bullhorn has also been named a finalist in the Advertising category for the “Live in Bullhorn. And Triple Your Revenue.” campaign. The campaign, first launched in September 2008, introduced Bullhorn’s new messaging “Live in Bullhorn,” and showcased a strong customer success story. The ad ran in a monthly trade publication throughout Q4 2008 and was included in several industry trade show brochures. During this period, advertising leads quadrupled.
“Bullhorn is building its brand in the staffing and recruiting industry by focusing on providing actionable value to its community of 50,000 end user and prospective customers,” said Joe Cordo, Vice President of Marketing at Bullhorn. “The industry is looking to its staffing and recruiting software technology providers to be strategic partners that will help them maximize the growth of their business.”
The American Business Awards are the nation’s premier business awards program. More than 2,600 entries from companies of all sizes and in virtually every industry were submitted for consideration in more than 40 categories. Stevie Award winners will be announced during the annual gala on Monday, June 22 at the Marriott Marquis Hotel in New York City. Six-hundred executives from across the U.S.A. are expected to attend. The ceremonies will be broadcast on radio nationwide by the Business TalkRadio Network and hosted by Cheryl Casone of Fox Business Network.
“Despite very tough economic conditions, many organizations and individuals continue to perform well,” said Michael Gallagher, founder and president of The Stevie Awards. “The results of the 2009 ABAs thus far are a testament to the resilience, creativity, and hard work of American organizations, executives, and workers.”
Details about The American Business Awards and the list of Finalists in all categories are available at www.stevieawards.com/aba.
Bullhorn is the staffing and recruiting industry’s only On Demand, integrated front office solution. Comprising email, calendaring, candidate sourcing, an applicant tracking solution, customer relationship management and job management, Bullhorn enables users to communicate and collaborate with contacts, candidates, colleagues and clients in real-time to generate, source and fill job orders, or make placements, at anytime and from anyplace. Bullhorn’s users include staffing and recruiting firms of all sizes, from a wide range of industries – including information technology, professional services, office/clerical and healthcare. The Bullhorn Blogger is the company’s online community where customers, partners, Bullhorn professionals and prospective customers share ideas and best practices to advance the productivity of the staffing and recruiting industry through the innovative use of Bullhorn’s On Demand, integrated front office staffing and recruiting software.
About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.
Supporting sponsors of The 2009 American Business Awards include High Performance Technologies Inc., John Hancock, Lifelock, RCN Corporation, Softpro, and Ultimate Software. Media sponsor is the Business TalkRadio Network. Localization partner of the 2009 Stevie Awards is Lionbridge.
About Bullhorn, Inc.
Bullhorn is the global leader in On Demand, front office staffing and recruiting software, providing the only completely integrated front office solution for staffing and recruiting firms. Bullhorn's customers achieve the highest placement rates in the industry. By enabling recruiting, sales and management to live and work together, Bullhorn synchronizes sales and recruiting to generate, source and fill job orders in real-time, at anytime and from anyplace. Delivered through software as a service, Bullhorn continually meets the evolving business needs of its customers. More than 1,400 firms and 14,000 users worldwide, including some of the largest global staffing firms, partner with Bullhorn to meet the employment demands of the global economy. For more information, visit www.bullhorn.com or call +1(888)GoLive8.
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Bullhorn is a registered trademark of Bullhorn, Inc. All other trademarks are the property of their respective owners. Copyright © 2009 Bullhorn, Inc. All rights reserved.
Media inquiries please contact:
Ashley Burgess, Bullhorn
(617) 478-9329
aburgess@bullhorn.com
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By integrating email, calendaring, sourcing, applicant tracking, job management
and customer relationship management, Bullhorn's On Demand, integrated front
office enables users to communicate and collaborate with contacts, candidates,
colleagues and clients in real-time to generate, source and fill job orders, at
anytime and from anyplace. Talk to an expert. Contact us now. |
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